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Public Relations Activities, Tools and Latest Perspectives
06 - 07 юли 2024
Effective Public Relations is becoming more and more important in this globalised, web based world where a story breaks and is across the globe sometimes before the company is made aware. The need for an Integrated Communications Structure is being recognised by more companies and effective crisis management is a must. How to go about your Corporate Social Responsibilities (CSR) and how to realise the full benefits of such a programme is also a major issue for most companies.
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